Pumpkins with a Purpose
Heritage Grocers Group Launches “Pumpkins with a Purpose” Campaign to Benefit Local Children’s Hospitals
Ontario, California (October 9, 2025) – Heritage Grocers Group (“Heritage” or “HGG”), one of the nation’s leading Hispanic food retailers, through its charitable arms the Cardenas Markets Foundation, Tony’s Charitable Foundation, and Manos y Corazones Unidos is proud to launch its first annual Pumpkins with a Purpose campaign, running from now through October 31, 2025. This heartfelt initiative is designed to raise vital funds for children and families receiving care at local children’s hospitals across the communities we serve.
“At the heart of everything we do is a deep commitment to our communities,” said Adam Salgado, President & Executive Director, HGG Foundation. “Pumpkins with a Purpose is more than a campaign. It is a celebration of compassion, generosity, and the power of coming together to support children and families during some of their most challenging times.”
Customers shopping at participating store locations will have two meaningful ways to contribute: Round-Up Donations At checkout, customers are invited to round up their purchase totals to the nearest dollar.
Scannable Pumpkin Cards Customers may also choose to purchase a Pumpkin with a Purpose by donating $1, $3, or $5 at checkout.
Proceeds from these efforts will benefit:
- Loma Linda University Children’s Hospital (Southern California)
- Lucile Packard Foundation for Children’s Health (Northern California)
- University Medical Center (UMC) Foundation (Las Vegas)
- Phoenix Children’s Hospital (Phoenix)
- Children’s Medical Center Dallas – Children’s Health (Dallas-Fort Worth Metroplex)
- Children’s Cancer and Hematology Center (Houston)
- IWS Family Health (Chicago)
